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While it may seem like going after large and ambitious cinematic universe projects may have been a recent phenomenon in the film industry, the idea has been there since the late 1900s, and Warner Bros. with their successful franchises like the iconicHarry Potterseries along with the masterpiece that isThe Lord Of The Ringsfranchise has been at the forefront of those efforts since way back.
Ever since their conclusions in the past, there have been several attempts to either extrapolate and/or expand on them with several projects related to them. But recently, Warner Bros. CEO was seen talking about how they have actually underutilized the potential of these properties, which has sent fans of these franchises into an online rage.
WB CEO David Zaslav Brings The Wrath Of The Internet By CallingHarry PotterAnd LOTR Underused
When it comes to the influence on Hollywood or the film industry as a whole, there are merely a handful of companies that can compare to the sheer scale of Warner Bros. and their operations in the business of entertainment. With so many iconic and valuable entertainment properties under its name, the production company has a firm grasp on both small and big-screen entertainment space. But with lackluster performances on its motion picture front, Warner Bros. CEODavid Zaslavhas deduced that the reason is that it has not utilized its most successful properties to the fullest extent.
In the recently heldGoldman SachsCommunacopia andTechnology Conference. The executive was seen talking about how despite possessing IPs like the iconic and very popularHarry Potterseries led byDaniel Radcliffealong with one of the best film trilogyThe Lord Of The Ringsheadlined byElijah Wood, they have not managed to bring them out fully, which has led to them undermining their utility. This has led many to believe that these will be the focus of Warner Bros. Entertainment in the coming future along with the DCU.
David Zaslav says Warner Bros’ IP, including DC, LOTR and Harry Potter, has been underused.
“We haven’t done anything with Harry Potter for more than a decade. We haven’t done anything with Lord of the Rings.”
(via:https://t.co/5JtrUjA7dF)pic.twitter.com/x6gh9bwsQQ
— DiscussingFilm (@DiscussingFilm)July 07, 2025
While this may be his outlook on the company he’s running, the comment about the underused aforementioned franchises has infuriated many fans nonetheless, who have voiced their concerns on X.
Y’all made Fantastic Beasts and The Hobbit movies. They haven’t been underused, they’ve underdelivered in quality.
This doesn’t mean to just remake the Harry Potter story in a TV show 💀💀pic.twitter.com/Ddx0aXIzvH
— MovieGainz (@MovieGainz)June 27, 2025
Leave them untouched for another 10yrs
— Trader Aké ⚛️🇳🇬 ❼ (@Bl_ckkky)July 09, 2025
Zaslav can fuckav
— 🅿️nuts (@tnuts_)June 17, 2025
The last thing Harry Potter needs is a reboot. Do a different time period or something.
— Mickey Central (@Mickey_Central)July 15, 2025
Reuse it until people hate it?
— TheeFungibleNFT (@thee_nft)June 25, 2025
With the proposition placed in front of the public, it will be interesting to see what WB does from here on out, and what the reaction of the public will be to their decisions.
Will These Franchises Be Rebooted?
While there’s certainly a possibility since the company has to capitalize on its most profitable IPs, at the moment, there is no confirmation of whether Zaslav has any ideas or plans in place that would initiate the process for their revival, except for theHarry Potterfranchise which is receiving a Max original series in the future. Seeing as these multi-billion dollar cinematic projects are still as loved as ever to this day, it would be a waste not to bring more of them to the public.
Then again, it depends on the demand of the public whether they bring it out there or not since many hardcore fans and even members of the audience loved the memory they shared of these projects after enjoying them in cinemas, and just rebooting them to make bank would seem unsavory on the company’s part.
The Harry Potter Series,streaming on Max.
Source:@DiscussingFilm
Deepak Bisht
Articles Published :1503
Deepak is a senior writer at FandomWire with a serious love for comic books (DC Absolute Universe and Marvel), the Warhammer universe (Horus Heresy and 40,000), cinematic universes (Sonic, MCU and DCU etc.) and Movies (Action, Adventure, Psychological Horror and Thrillers etc.).With over 1,400 articles under his belt, he spends most of his time diving into the world of superheroes, cinematic universes, TV shows, and films. His goal? To share accurate, engaging, and fun stories that keep fans hooked and in the know.
